Products built from the strategy up.
Ivey Business School student bridging strategy and execution, turning unclear problems into decisions that actually ship.
Experience
Customer Acquisitions Underwriting - Credit Policy.
Strategy within Digital Business and Technology Solutions.
Supported Global Corporate and Transaction Banking.
Aura Startup Partners
Jan 2024 - Apr 2024Advised seed-stage startups across finance, operations, and sales strategy.
Projects
Roamix.app: Global eSIM Platform
Global eSIM platform including consumer storefront, user dashboard, affiliate partner portal, and internal admin tooling.
2026
Duolingo: Duo Originals Feature Strategy
Conceptualized an interactive, consequence-driven storytelling feature to bridge the gap between gamified streak retention and conversational language fluency.
2026
Toolstack.io: Streamlining Software Discovery
Built and launched a specialized discovery platform to help professionals navigate software overload and make confident tool choices.
2025
DentaQuest: Enterprise Intelligence Platform Strategy
Led product strategy and cross-functional alignment for an internal intelligence tool, securing executive buy-in for a $535K investment.
2025
Formaloo: Memory Forms Product Marketing
Developed the Go-To-Market and product marketing strategy for Memory Forms, driving feature launch and adoption.
2025
View all projects